Welcome to Xperis.com

Xperis is the product management and marketing consulting business of Ken Hoffman.

In the past few years I have worked with larger global companies like Microsoft and Gemalto. I have also worked with small businesses, political organizations and charities. Xperis.com now focused on supporting my goals in seeking a new position where I can bring my passion and expertise to a new organization.

For the last 4 years, I have worked in the enterprise security and information protection space focused on building and benefiting from strong partner relationships.

Overview

Professional Credential and Career Development

I hold dual certifications from the AIPMM in:

  • Product Management
  • Product Marketing Management

I have a certificate in Software Product Management (SPM) from the University of Washington

I worked as a teaching assistant and coach with the U of W on the team that is responsible for the SPM certificate program from 2004-2009.

Recent Career Experience

In the past 5 years I have worked with:

  • Microsoft Forefront Global Marketing
  • Gemalto Global Microsoft Alliance Team
  • Microsoft Visio Marketing Team

Work for these groups included:

  • Managing all aspects of the 2006 Microsoft Visio Conference in Seattle, WA
  • Ongoing webcast and newsletter series for partners
  • Creation and management of both internal and external marketing web portal systems
  • Managing the creation of multimedia marketing tools
  • Managing several partner events for Microsoft
  • Working with teams developing and executing campaigns that included verticals like healthcare
  • Working on the team tasked with building a new partner ecosystem
  • Development of visual and print messaging content
  • Day to day partner relationship management
  • Presentations to customers and partners including those at the executive level

I have experience with all aspects of the software product cycle from requirements, usability testing and specifications to testing, release and support.

I have software communications skills related to web portal management systems and graphic design and digital image management software.

To request a current resume email me directly at This e-mail address is being protected from spambots. You need JavaScript enabled to view it